Erik Zuniga: Why Your Dealership Is Invisible to Today's Car Buyer

Eric Zuniga is a fixed operations strategist and industry veteran with ALLDATA, the company that has been at the center of dealership technology evolution for over 40 years. From digitizing OEM information to building the connected workflows that modern shops depend on daily, ALLDATA has seen every major shift this industry has gone through. Eric works directly with dealer groups of all sizes across the country, and his ground-level visibility into what's actually working, and what's quietly failing, in service departments right now makes him one of the most valuable voices in the room.👉 Register for the upcoming Fixed Ops Roundtable EventWhat we discuss in this episode:In this episode, Eric Zuniga of ALLDATA joins Ted Ings and Sarah Vantine to talk about what's actually separating high-performing fixed ops departments from everyone else in 2026. There's a conversation happening in your market right now, between your potential customers and AI, and your dealership either shows up in that conversation or it doesn't. Eric explains exactly why, and what to do about it.Plus the one number in your recon process you need to look at first thing tomorrow morning.Listen to the episode featuring Erik Zuniga for even more insights!Enjoying The Fixed Ops Roundtable Podcast? Please leave a rating and review 👇Apple: https://podcasts.apple.com/us/podcast/fixed-ops-roundtable/id1608656237Spotify: https://open.spotify.com/show/15HHYoyvCo1PSFwYn02UXYThanks, Erik ZunigaConnect with Ted Ings and the Fixed Ops Roundtable:Register for the next Fixed Ops Roundtable EventTed Ings on LinkedInCenter for Performance Improvement