EPISODE · May 31, 2026 · 8 MIN
Escaping Your Bubble to Think Better
from The Lighthouse Brand Builders Podcast · host Peter Wilken
We broke the rules and it changed everything. What happens when you challenge the traditional agency model and invite your client into the creative process? In this episode, I share how a bold, unconventional approach led to a breakthrough idea for Mirinda. Would you trust your clients enough to create with them, not just for them?
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Escaping Your Bubble to Think Better
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