ESPN’s Jordan Doc A Litmus Test for Sports Programming

from Bloomberg Business of Sports · host Bloomberg

Eben Novy-Williams and Michael Barr are joined by longtime Boston radio personality Mike Lynch to discuss a host of issues related to the business of sports, including this weekend's debut of ESPN's new documentary about Michael Jordan, "The Last Dance." ESPN sped up production of the 10-part series so that it could fill some of the programming void left by the absence of live sports, and the show's success ratings-wise will shed light on just how much ESPN can do to keep sports fan engaged during the Covid-19 pandemic. Also talked about is the NBA's development league becoming a more viable alternative for elite high school basketball players, and the various ways that different colleges are starting to address expected revenue loss due to the virus.Hosts: Eben Novy-Williams and Michael BarrProducer: Charles VollmerSee omnystudio.com/listener for privacy information.

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This episode was published on April 20, 2020.

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