ESports - A New, Growing Multi-billion Dollar Industry

Esports is a growing multibillion dollar industry, offering multiple revenue generating platforms. Among the factors contributing to the success of Esports are technology advancement and the popularity of online and mobile gaming from earlier ages, changing consumer values and attitudes, and the rise of streaming services. As Esports segment continues on its upward trajectory, it offers more opportunities for partnerships, product development, and marketing to players across FCMG and services, including luxury brands.    Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.