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Estrategias de Marketing Deportivo l Rafael Rosas - Grupo CHARLY (T1 - E5)

EPISODE · Oct 17, 2024 · 40 MIN

Estrategias de Marketing Deportivo l Rafael Rosas - Grupo CHARLY (T1 - E5)

from PuroMerca. Podcast · host PuroMerca.

En este episodio del PuroMerca. Podcast, conversamos con Rafael Rosas, Head of Marketing de Grupo CHARLY, quien nos comparte cómo una marca mexicana pasó de fabricar zapatos escolares a convertirse en un referente del marketing deportivo. Rafa nos habla de las colaboraciones clave de CHARLY con marcas como Disney, Netflix, Call of Duty, Star Wars, y su rol como patrocinador de la Delegación Mexicana en los Juegos Olímpicos de París 2024. Descubre cómo Grupo CHARLY está revolucionando la mercadotecnia deportiva y compitiendo con gigantes como NIKE y adidas. Entérate de ideas, noticias y tendencias sobre mercadotecnia: ⁠⁠⁠⁠@puromerca⁠⁠⁠⁠ [email protected] #PuroMerca 🧡

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Estrategias de Marketing Deportivo l Rafael Rosas - Grupo CHARLY (T1 - E5)

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