Ethnography: A 21st Century Interpretation (@CHI)

What this episode covers

This year CHI hosted a workshop on ethnography. For UX researchers, this type of observation based study can be invaluable when trying to understand the way different groups think, feel, and behave. Sarah Garcia, who hosted this year’s workshop, sat down to tell us a bit more about it. She’s spent over 10 years at UE Group doing UX research for some of the world’s largest companies.

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This episode is 43 minutes long.

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This episode was published on June 1, 2017.

What is this episode about?

This year CHI hosted a workshop on ethnography. For UX researchers, this type of observation based study can be invaluable when trying to understand the way different groups think, feel, and behave. Sarah Garcia, who hosted this year’s workshop, sat...

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