Être CMO en e-commerce : MON PLAN D'ACTION episode artwork

EPISODE · Jul 2, 2024 · 21 MIN

Être CMO en e-commerce : MON PLAN D'ACTION

from Make Sense 🎙️ le podcast du marketing · host Maxence Vanderswalmen

🎁 Bonus pour les agences et consultants : Téléchargez les 3 règles d'or pour scaler une agence marketing : https://www.mavericks-marketing.com/les-3-regles-dor-du-scaling-dagences/?utm_source=Youtube&utm_medium=video&utm_campaign=être-CMO-ecommerce-plan-daction 🎁 Bonus pour les business en ligne : Téléchargez les 4 clés du marketing : https://www.mavericks-marketing.com/les-4-regles-pour-un-service-marketing-qui-cartonne/?utm_source=Youtube&utm_medium=video&utm_campaign=être-CMO-ecommerce-plan-daction Qu’est-ce qui distingue un e-commerce qui réalise 100 millions d’euros de chiffres d’affaires d’un e-commerçant qui réalise seulement 1 millions d’euros ? 🗝️ Ce résultat tient souvent qu’à une fonction clé, un seul rôle… et ce rôle est celui du CMO (Chief Marketing Officer). Dans ce nouvel épisode, je vous explique ce que je ferais si je redevenais CMO d’une boîte e-commerce 🧢 Si vous me découvrez avec cet épisode, je m’appelle Maxence Vandersalwen et j’ai été CMO pendant 8 ans d’une boîte qui est passée de 2 à 60 millions de chiffre d’affaires en quelques années et sans levée de fonds. Aujourd’hui, je vous donne mon plan d’action pour vous puissiez appliquer ces méthodes dans votre propre business ou auprès de vos clients si vous êtes une agence marketing.-🔔 Abonnez-vous au podcast et activez les notifications pour ne pas manquer nos futures épisodes !📩 Abonnez-vous à notre Newsletter pour recevoir du contenu exclusif chaque semaine : http://make-sense.digital/newsletter🔗 Retrouvez-moi sur LinkedIn : [linkedin.com/in/maxencevanderswalmen](http://linkedin.com/in/maxencevanderswalmen)🔗 LinkedIn de Make Sense for Digital : [linkedin.com/company/ms4d/](http://linkedin.com/company/ms4d/)Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

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Être CMO en e-commerce : MON PLAN D'ACTION

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This episode was published on July 2, 2024.

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🎁 Bonus pour les agences et consultants : Téléchargez les 3 règles d'or pour scaler une agence marketing :...

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