€1.6M Raised Without a Sales Background – Here are the Lessons (EP45)

What makes investors say “yes” to a €1.6M round? Jorrit Willaert from URImesh didn’t have a polished pitch, but he had something better: traction, positioning, and a strong vision. In this conversation, we unpack what actually worked — not the theory. Learn how to: – Validate your product in a boring, high-value niche – Turn cold outreach into real client meetings – Build momentum and create FOMO among investors – Avoid common fundraising mistakes (like raising too early) This is a playbook for SaaS founders who want to scale fast and raise smart. ✅ Subscribe for tactical interviews that drive results. 📎 Connect with Jorrit Willaert: https://www.linkedin.com/in/jorritwillaert 📎 Connect with the host Wilhelm Laubach (Will)https://www.linkedin.com/in/wilhelmlaubach/ #StartupSuccess #FundraisingTips #SaaSFounders