Every Shero Needs A Sidekick

Listen in as historic preservationist Jenna Snow introduces us to Ms. Florence Schmidt, who along with her sister Mary Louise, influenced residential housing construction in Los Angeles for decades. As we listen in on stories from Florence’s diary from 1935, we get an insight on how the two sisters, limited in their opportunities by their gender, ran several successful businesses and carved space for themselves on the margins of a male-dominated industry. While Mary Louise Schmidt was the innovator behind their endeavors, Florence was the implementor.