Everyone Is Talking About Agentic AI at RSAC 2026. Almost Nobody Is Saying Anything Different | With Marco Ciappelli and Theresa Lanowitz episode artwork

EPISODE · Mar 29, 2026 · 18 MIN

Everyone Is Talking About Agentic AI at RSAC 2026. Almost Nobody Is Saying Anything Different | With Marco Ciappelli and Theresa Lanowitz

from The ITSPmagazine Podcast · host Theresa Lanowitz, Marco Ciappelli

Marco Ciappelli sits down with cybersecurity evangelist and thought leader Theresa Lanowitz at the end of day one on the expo floor for a conversation that cuts through the noise — from shadow AI and leadership accountability, to brand identity, to why most companies here can't articulate a message above the fray. Plus: a Peloton story that accidentally became the best explanation of brand loyalty you'll hear all week.  Chapters: - Judge Sentences CEO to 8 Hours on the RSAC Floor  - End of Day One: Setting the Scene  - Who Is Theresa Lanowitz  - The Binary View of AI: Love It, Fear It, or Find the Gray  - Leadership's Role in the AI Transformation - Shadow AI: The Insider Threat Nobody Is Naming  - Why Some Companies Still Say No to AI  - Fighting With Your LLM (We All Do It)  - AI Slop and the Brand Differentiation Problem - The Peloton Story: What Real Brand Loyalty Looks Like  - RSAC 2026: Everyone Sounds the Same  - Where Is Agentic AI Actually Going - Integration, Orchestration, ROI: The Real Questions  - Make AI Your Own  What's actually covered: → Why agentic AI is dominating RSAC 2026 — and why it all sounds the same → Shadow AI: the insider threat nobody is calling an insider threat → What strong brand presence actually looks like (hint: it's not a circus tent) → Why fear — not budget — is the real reason companies still say no to AI → Integration, orchestration, ROI: what comes after the hype → The one message that matters: make AI your own 🔗 More from RSA Conference 2026: itspmagazine.com/rsac  

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Marco Ciappelli sits down with cybersecurity evangelist and thought leader Theresa Lanowitz at the end of day one on the expo floor for a conversation that cuts through the noise — from shadow AI and leadership accountability, to brand identity, to why most companies here can't articulate a message above the fray. Plus: a Peloton story that accidentally became the best explanation of brand loyalty you'll hear all week.

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Everyone Is Talking About Agentic AI at RSAC 2026. Almost Nobody Is Saying Anything Different | With Marco Ciappelli and Theresa Lanowitz

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