Everything But the Dress | The Pop-Up That's Curating a IRL Shopping Experience for Brides

In this week’s episode of Storytellers: Love Stories, Ali interviews Caroline Crawford Patterson and Jenna Bycoff, founders of Everything But the Dress, a one-of-a-kind pop up dedicated to providing brides with unique, handpicked pieces from different brands. Caroline and Jenna share their journey to creating a niche retail experience that’s disrupting the archaic elements of the bridal industry and how they are committed to offering quality products from passionate, small-business vendors. The Everything But the Dress pop up is happening this week in New York City, where you can shop for your wedding and wedding wardrobe IRL. With an exciting slate of partners attending, you can shop vintage, luxury wedding gowns looking for second homes, get your embroidery done or find help with your registry. It’s a wedding planning experience for a romantic comedy, it’s Everything But the Dress! On March 17th, What Do I Do Brides will also be launching our first product – the WDID Brides’ Engagement Starter Kit that includes 40+ pages of inspiration, tips, templates, and workbooks answering each and every question newly engaged couples might have. You can purchase event tickets here. Storytellers: Love Stories is bringing you new stories each week from the bridal industry’s best voices. From budgeting and timelines to finding the perfect dress, tune in to hear all the behind-the-scenes details that go into creating a day that reflects your perfect love story.Subscribe to “Storytellers: Love Stories” on Apple Podcasts: https://podcasts.apple.com/podcast/id1761898080Follow “Storytellers: Love Stories” on Spotify: https://open.spotify.com/show/1yfMrepk9BitEkS17t5A3bFollow “Storytellers: Love Stories” on Instagram: https://www.instagram.com/storytellerslovestories/