Everything Thought Leadership – Martin Reeves on how Boston Consulting Group Creates Big Ideas

Martin Reeves is a senior vice president of the global management consulting firm Boston Consulting Group, and chairman of its research think-tank, the BCG Henderson Institute. This dedicated vehicle for thought leadership dissects new developments in business, technology, economics, science, and other fields. It has been instrumental in bringing to market a number of big management concepts and helping BCG grow from $1 billion in revenue in 2002 to nearly $12 billion last year. Martin is also a frequent public speaker, a contributor to management journals including Harvard Business Review and Fortune, and a book author. His book “The Imagination Machine,” co-authored with Jack Fuller, is a highly rated guide to unlocking new opportunities and innovative ideas. Today on "Everything Thought Leadership," Martin talks with Bob Buday about the Institute’s operations, how it drives service innovation at BCG, and its approach to generating big ideas and revenue from them. Find out more about Martin Reeves on his LinkedIn: https://www.linkedin.com/in/martin-reeves/ Find out more about Boston Consulting Group at: https://www.bcg.com/ “Blueprint” by Jahzzar is licensed under CC BY-SA 4.0. Music set to voice-over. https://freemusicarchive.org/music/Ja... https://freemusicarchive.org/music/Ja... https://creativecommons.org/licenses/...