EPISODE · Mar 9, 2020 · 25 MIN
Ex Red Rooster CEO Nick Keenan, now Starcom CEO, on client politics, martech silos and why advertising actually still works, fast
from Mi3 Audio Edition · host Mi3 & iHeart Podcasts Australia
Recorded well before his appointment as Starcom Australia CEO, Nick Keenan opens up on running a quick-service restaurant for private equity owners, how a marketer-turned-CEO viewed marketing and agencies, why brand owners can be as dysfunctional as agency groups are accused of and how martech is presenting the same challenges as social and search did five years ago. Creative agencies, particularly, will be happy. Keenan thinks they’re underrated, particularly in UX and design.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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Ex Red Rooster CEO Nick Keenan, now Starcom CEO, on client politics, martech silos and why advertising actually still works, fast
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