EPISODE · May 2, 2025 · 28 MIN
ExchangeWire on Facebook's Publisher Monetisation and Banijay's Potential ITV Tie-up
from The MadTech Podcast · host ExchangeWire
In this team episode of the MadTech Podcast, Aimee Newell Tarín is joined by Rachel Smith and John Still to discuss the latest in media, marketing and commerce. They look at Banijay Group’s interest in ITV, publishers seeing referral traffic spike on Facebook and the platform’s monetisation offerings, as well as TikTok’s plans to enter the Japanese market.
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ExchangeWire on Facebook's Publisher Monetisation and Banijay's Potential ITV Tie-up
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