EPISODE · Jul 8, 2024 · 33 MIN
Executive Insights for Wealth Management
from Dynamic Disruption · host Eulerity
We had the privilege of sitting down with Sean Kellenberger, SVP, Head of U.S. Brand, Marketing & Digital Strategy for RBC Wealth Management. Sean shared the importance of connecting with customers on a deeper level, the different avenues of marketing RBC uses for various consumer demographics, how they stay on top of compliance guidelines, and the advantage of partnering with major league sports teams.
What this episode covers
We had the privilege of sitting down with Sean Kellenberger, SVP, Head of U.S. Brand, Marketing & Digital Strategy for RBC Wealth Management. Sean shared the importance of connecting with customers on a deeper level, the different avenues of marketing RBC uses for various consumer demographics, how they stay on top of compliance guidelines, and the advantage of partnering with major league sports teams.
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Executive Insights for Wealth Management
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