EPISODE · Jul 22, 2024 · 12 MIN
Executive Series: Making Preventive Care Accessible and Affordable with Max Cohen
from The Beat · host HLTH
About Max Cohen:Max Cohen serves as the CEO and Co-founder of Sprinter Health, headquartered in California. The company deploys W-2 employees, dubbed "Sprinters," equipped with the medical assistant, phlebotomy, and Community Health Worker expertise, directly into households to engage patient populations that may otherwise be disengaged. Sprinter collaborates with health plans and health systems, offering preventive services with no copay or deductible. Prior to launching Sprinter Health, Max held the position of VP of Mobile at Oculus, and following the acquisition by Facebook continued to oversee various initiatives including Mobile VR, Mobile and Platform Products, and Media. Before his tenure at Oculus, Max contributed to the Product team at Google in Los Angeles and gained experience at McKinsey and Company, as well as Lockheed Martin's Skunk Works. Max holds a BSE in Electrical Engineering and a BS in Physics from Duke University, supplemented by an MBA from Harvard Business School.Things You’ll Learn:Sprinter Health revolutionizes healthcare delivery by deploying W-2 "Sprinters" with diverse medical skills into homes, targeting under-engaged patient populations and bridging care gaps.By partnering directly with health plans and systems, Sprinter Health offers preventive services with no financial barriers, promoting accessibility and proactive care.Max Cohen's background at Oculus and Google informs Sprinter Health's innovative approach, prioritizing patient engagement and efficient execution.Sprinter Health's commitment to quality care is reflected in its high patient satisfaction ratings, demonstrating the effectiveness of in-home healthcare solutions.Strategic expansion plans aim to maximize market impact by prioritizing regions with existing business partnerships and potential for growth.Resources:Connect with and follow Max Cohen on LinkedIn.Learn more about Sprinter Health on LinkedIn and their website.
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What this episode covers
In healthcare, there's no one winner: collaboration is essential for success. In this episode, Max Cohen, the CEO and co-founder of Sprinter Health, explains how their staff of trained professionals conducts various screenings and tests within patients' homes to ensure preventive care and meet quality measures required in value-based care. Sprinter Health is a platform providing in-home medical assistance, focusing on closing care gaps for health plans. Max discusses the challenges in the healthcare market, emphasizing the importance of meeting patients where they are, both physically and in terms of their needs and preferences. He highlights the innovative approaches Sprinter Health takes, such as using emojis to destigmatize medical tests and engaging patients in their care. He also delves into Sprinter Health's business model, revenue streams, and expansion plans across different states. Finally, Max shares insights on the role of AI in customer communication and dispels hype around AI in direct care delivery. Tune in and learn how Sprinter Health is revolutionizing healthcare delivery by bridging gaps, engaging patients, and driving impactful outcomes
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Executive Series: Making Preventive Care Accessible and Affordable with Max Cohen
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