Expedia’s shift from travel to the traveler

from On Strategy Showcase · host Fergus O’Carroll

Ep# 2 in our “Best of Travel” series is Expedia's "Made to Travel" and its shift away from marketing destinations and deals to marketing the moments and feelings that great travel makes possible. Thanks to Kantar for sponsoring this series.

Episode metadata supplied by the publisher feed · Published Mar 11, 2023

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Expedia’s shift from travel to the traveler

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