Exploiting ECM to Maximize ROI

Organizations are adopting ECM (Enterprise Content Management) systems to handle the deluge of different types of content coming from many different sources. How successful are they at getting a handle on all that content, and when successful, have they figured out ways of leveraging it all as an asset to increase ROI instead of just passively storing it? Guest 1: Melissa Webster, Program Vice President, Content & Digital Media Technologies, IDC Guest Bio: https://www.ciotalknetwork.com/contributor/melissa-webster/ Guest 2: Carl Kessler, Vice President, Worldwide Development, IBM Guest Bio: https://www.ciotalknetwork.com/contributor/carl-kessler/ More on this Episode: https://www.ciotalknetwork.com/exploiting-ecm-to-maximize-roi/ More on Leadership: https://www.ciotalknetwork.com/topics/leadership/ Visit CIO Talk Network Website: https://www.ciotalknetwork.com/ Subscribe to our Newsletter: https://www.ciotalknetwork.com/subscribe/ Nominate Guests or Sponsor: https://www.ciotalknetwork.com/contact/

Episode details come from the podcast's RSS feed.

Embed this episode

Attribution link and audio player

Ready to play

Exploiting ECM to Maximize ROI

0:00 56:04

No transcript yet.

Requests help us decide what to transcribe next.

Share this episode

Similar podcasts

The Course Mentors Podcast The Course Mentors Hey there, future course creator! Ever feel like turning your know-how into an online course is like trying to solve a Rubik's cube blindfolded? Well, grab your headphones because "The Course Mentors Podcast" is here to be your secret weapon! Meet Aimee and Odette (that's us!), your new best friends in the course creation world. We've been in the trenches for over a decade, and for the last five years, we've been rocking the online course space. Now we're here to spill all our secrets in bite-sized, 15-20 minute episodes that'll fit perfectly in your coffee breaks. No fluff, no filler - just real, actionable advice that'll take you from "um, what's a landing page?" to "holy moly, I just hit six figures!". We're talking everything from crafting your course to marketing it like a pro and building a business that'll have you pinching yourself. Whether you're dreaming of ditching the 9-to-5 grind, adding a sweet extra income str

Frequently asked questions

How long is this episode of CIO Talk Network Podcast?

This episode is 56 minutes long.

When was this CIO Talk Network Podcast episode published?

This episode was published on July 16, 2008.

Can I download this CIO Talk Network Podcast episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.