#ExploreŠkoda News: Škoda Auto marks 23 years as Tour de France main partner; new Škoda Peaq to serve as ‘Red Car’

Mladá Boleslav, 2 July 2026 – The 113th Tour de France gets under way on Saturday with the Grand Départ in Barcelona, Spain. Škoda Auto is the main partner of the world’s most famous cycling race for the 23rd consecutive year and will present its two new all-electric models to the public for the first time: the Škoda Epiq and the new flagship Škoda Peaq. The Peaq SUV will serve as Race Director Christian Prudhomme’s ‘Red Car’ on 12 of the 21 stages. For the remaining stages, he will use a Superb iV plug-in hybrid as his mobile command centre. Škoda Auto will provide the organisers with up to 225 vehicles, continue its long-standing sponsorship of the green jersey and supply trophies for the winners of the individual classifications. This year’s trophies feature a new design inspired by Škoda’s Modern Solid design language. The carmaker is also the main partner of the Tour de France Femmes avec Zwift for the fifth time and supports major mountain bike and gravel cycling events.This article was read by AI-generated voice.