#ExploreŠkoda News: Škoda Auto strengthens commitment to diversity as main partner of Prague Pride 2025

Mladá Boleslav, August 5, 2025 – Škoda Auto took part in the 15th Prague Pride Festival (28 July–4 August) for the fourth consecutive year and, for the first time, served as the event’s main partner. More than 100 employees – along with members of the Škoda Proud employee group – joined workshops and the main parade. Colleagues from partner organisations 42 Prague, Digiteq Automotive and Škoda Auto University also marched alongside the Škoda team. Festival-goers were able to view the Elroq Respectline, a one-of-a-kind show car celebrating mutual respect, diversity and inclusion. Displayed all week on a floating pontoon on the River Vltava in the heart of Prague, the vehicle also formed part of the closing parade through the city. Škoda’s holistic sustainability strategy incorporates employee care, diversity and inclusion, and is underpinned by a commitment to open, fair working conditions. In June this dedication earned the company the Pride Business Forum’s Award in Bronze category for LGBTQ+ Friendly Employer.This article was read by AI-generated voice.