EPISODE · Mar 22, 2023 · 44 MIN
Exploring the Influence and Impact of Reddit w/ Will Cady
from The Influence Factor by The Influencer Marketing Factory · host The Influencer Marketing Factory
This week on The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory and podcast host, welcomes Will Cady, the Global Brand Ambassador at Reddit, which boasts a worldwide network of over 100,000 communities. Tune in to gain insights on creativity, brand marketing tactics, community archetypes, and much more. Will's book Will's newsletter 🌟 Leave a 5-star rating on Apple Podcasts and Spotify 🚀 Start Your Next Influencer Marketing Campaign: https://bit.ly/IMgetstarted 🎙️ Want to be a guest? Apply here: https://bit.ly/3KYVEHD Show Notes: (01:50) - Who is Will Cady? (04:20) - Defining creativity (06:22) - Distinction between audience and community (10:35) - Garnering inspiration from feedback (14:46) - Reddit's various archetype roles (18:58) - Relationship to search (24:01) - Ask me anything channel (29:28) - Community marketing strategy (33:31) - First steps to cultivating a Reddit community for a brand (38:30) - Web3 hype (39:39) - Progression of culture and communities
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Exploring the Influence and Impact of Reddit w/ Will Cady
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