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Express 04: Logic Meets Magic episode artwork

EPISODE · Jan 28, 2016 · 9 MIN

Express 04: Logic Meets Magic

from Evviva Brands Podcasts · host Evviva Brands

This week, Dr. Kippen discusses Brand Creative with the help of Evviva Brand's Creative Director, Amo Bassan. How does insight and strategy become a concept? And how does a creative concept come to life in the form of art? What is the job of art in the context of a brand, and how is it different from the art you see elsewhere enjoyed at the museum? Follow along with Amo's blog post at www.evvivabrands.com/blog

What this episode covers

This week, Dr. Kippen discusses Brand Creative with the help of Evviva Brand's Creative Director, Amo Bassan. How does insight and strategy become a concept? And how does a creative concept come to life in the form of art? What is the job of art in the context of a brand, and how is it different from the art you see elsewhere enjoyed at the museum? Follow along with Amo's blog post at www.evvivabrands.com/blog

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Express 04: Logic Meets Magic

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Frequently Asked Questions

How long is this episode of Evviva Brands Podcasts?

This episode is 9 minutes long.

When was this Evviva Brands Podcasts episode published?

This episode was published on January 28, 2016.

What is this episode about?

This week, Dr. Kippen discusses Brand Creative with the help of Evviva Brand's Creative Director, Amo Bassan. How does insight and strategy become a concept? And how does a creative concept come to life in the form of art? What is the job of art in...

Can I download this Evviva Brands Podcasts episode?

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