F1 Viewership Plummets on Apple TV | Spokane News

Formula One’s U.S. viewership is crashing—down 60%+ for key races like Miami and Monaco since the switch from ESPN to Apple TV, with only Japan holding steady. While traditional TV like ABC pulled in 2M+ viewers last year, ESPN’s broadcasts averaged under 1M, and Apple’s $12.99/month subscription is driving short-term trial viewership, not long-term loyalty. Surprisingly, engaged viewers are watching more per household—especially in Australia and Monaco—suggesting deeper immersion among the smaller, newer audience. Apple’s expanding sports lineup, including MLS and MLB, may be quietly winning long-term fans even if race viewership dips. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/644a493d0b707a7e