Facebook Ads Aren’t Google Ads—Here’s Why That Matters episode artwork

EPISODE · Mar 24, 2025 · 1 MIN

Facebook Ads Aren’t Google Ads—Here’s Why That Matters

from The Law Firm Marketing Minute · host Spotlight Branding

Did you like this episode? Dislike it? 🚨 Most law firm owners approach Facebook ads like they're just another version of Google ads—and that's a fast track to wasted money. In this episode, Danny breaks down the fundamental difference in how these platforms work, and why understanding intent versus interest is absolutely essential to getting results. If your ad is showing up in the wrong feed, it’s not the algorithm’s fault—it’s yours.📌 Key TakeawaysFacebook and Instagram ads are not triggered by user searches—Google is.Your Facebook targeting must focus on demographics and interests, not keywords.Misunderstanding platform behavior leads to poor ROI, no matter your budget.📆 Schedule Your Strategy Session📱You can check out the video component by following us here onInstagram or TikTok

Episode metadata supplied by the publisher feed · Published Mar 24, 2025

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Did you like this episode? Dislike it? 🚨 Most law firm owners approach Facebook ads like they're just another version of Google ads—and that's a fast track to wasted money. In this episode, Danny breaks down the fundamental difference in how these platforms work, and why understanding intent versus interest is absolutely essential to getting results. If your ad is showing up in the wrong feed, it’s not the algorithm’s fault—it’s yours. 📌 Key Takeaways Facebook and Instagram ads are not trigg...

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Facebook Ads Aren’t Google Ads—Here’s Why That Matters

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