Facebook & Instagram ads in 2025: what's changed, what hasn't

I'm back, baby! After a hiatus from the pod, we are back in business! Not only with exciting new episodes but with an exciting new name! Welcome to Meta Ads: Under the Hood.  Same host (Megan Winter - that's me!), same unpredictable tangents, same no-BS approach… just a focus on meta ads. Each week, I break down the mechanics of meta ads, unpack real campaigns, and share how I use ads to drive results - and how you can do the same.  In today's episode, I take you through meta ads in 2025: what has changed, what hasn't, how they work, and what you need to do to make them work for you.  Resources, Links & Mentions: Learn how to run your own ads like a pro: The ROAS Lab Let us take the wheel and run your ads for you: Done-for-you Meta Ads Unsure which option is right for you: Take the quiz Megan Winter on Instagram: @meganwinter Lume Marketing on Instagram: @lumemarketing