Facebook's Four-Letter Word Is Driving Sports Revenue

Facebook Vice President of Global Sports and Media Partnerships Dan Reed joins Scott Soshnick, Michael Barr and Eben Novy-Williams to discuss a host of issues related to the business of sports, including the company's Facebook Watch strategy for both live sports and video on demand. Reed also discusses the role the social media platform plays in helping leagues, teams, athletes and media drive their business initiatives beyond just video distribution. Also discussed is the Tom vs. Time series that centered on New England Patriots quarterback Tom Brady and the new series, Stephen vs. The Game, featuring Golden State Warriors star Stephen Curry. Also discussed is how the company uses data to help its sports partners drive revenue. Hosts: Scott Soshnick, Michael Barr and Eben Novy-Williams Producer: Madena ParwanaSee omnystudio.com/listener for privacy information.