Faire

The landscape of local commerce is being revitalized through the world's largest online wholesale marketplace. Jennifer Burke, Chief Revenue Officer at Faire, has been a driving force behind the platform's mission to connect independent brands with the retailers that help them grow. Since joining in 2019, Jen has scaled Faire's North American Revenue organization from its early stages, building a sales culture deeply rooted in customer obsession and intentional growth. With a career spanning leadership roles at ClassPass, Bain & Company, MasterClass, and Disney, Jen brings a unique strategic perspective to the challenges of scaling a global marketplace. She shares how Faire is leveling the playing field for indie founders, providing the tools and community needed to keep local retail vibrant and competitive in a digital age. Inside the Episode: An overview of what Faire is and how the platform works to connect independent brands with local retailers to ensure small businesses can compete and grow. A look at how Faire is using technology to empower small businesses to compete with big box retailers by streamlining the wholesale process. Practical advice on how to get started with Faire, beginning with a deep understanding of your brand identity and audience to create a robust, high-converting selling page. Learn more about Faire here! This podcast episode was made possible by Glimpse — the AI-powered deduction management tool helping CPG brands recover lost revenue from invalid retail deductions. With in-house experts and custom-built AI, Glimpse saves founders time, money, and countless hours so they can focus on scaling. Book a call with the Team to get started!