Farming with a plan: Agribusiness essentials

In this episode, we sit down with Siziphiwe Jojo, agricultural economist and head of business at Agricast Advisory Services, to unpack the essential elements of a strong agribusiness plan.Jojo explains why a business plan is more than just a funding tool; it’s a strategic roadmap for long-term success. From aligning your goals with funders to mastering financial projections, she walks us through the seven key components every farmer should include, whether you’re growing crops or raising livestock.