Fascinate Audiobook by Sally Hogshead
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Listen to full audiobook for free : https://audiobookzap.com/free Title: Fascinate Subtitle: Your 7 Triggers to Persuasion and Captivation Categories: Advertising, Career, Commerce, Ecology Author: Sally Hogshead Narrator: Sally Hogshead Publisher: HarperAudio Release date: 08-10-2010 Language: English Summary: What triggers fascination, and how do companies, people, and ideas put those triggers to use/ Why are you captivated by some people but not by others? Why do you recall some brands yet forget the rest? In a distracted, overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior? Answer: fascination, the most powerful way to influence decision-making. It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice, and trust. Fascination plays a role in every type of decision making, from the brands you choose to the songs you remember, from the person you marry to the employees you hire. #ad Disclosure: As an Amazon Associate I earn from qualifying purchases.
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