Fashion Copywriting with Lauren Rae Mytheresa Copy Editor

#62Lauren has relocated from London to Munich a few months ago for her new job as copy editor at Mytheresa. With all her years of experience writing both for fashion publications and brands and recently her book, we had a great chat on everything about fashion writing and copywriting. I invited her on the show to bring you her experience and show that writing about fashion doesn't just mean writing fashion articles but you can work for brands and write copies for the newsletter or product description. In this episode we talked about:- how she got into writing- what’s the difference between writing fashion articles and writing copies for fashion brands- what makes a great fashion article- what a workday looks like for her as the copy editor at Mytheresa- when to add reading in your workday as a fashion writerFor Lauren Book register to her newsletter here > https://mailchi.mp/825938ce70ae/lolsoiwroteanewsletterFor the free masterclass on how to start as a freelance fashion writer register here > https://glamobserver.easywebinar.live/freelance-fashion-writerHave questions? Email me at [email protected] our website for more career advice: www.glamobserver.comFollow us on Instagram for daily updates: @glamobserver