Fashion designer Nyla Hasan on code-flexing and playing the long game

A graduate of the Fashion Institute of Technology with 15 years of experience working for some of the country’s top designers, Nyla Hasan in 2019 decided to create her own fashion line. A few complications — not the least of which was a pandemic — delayed the planned debut of the line, but in the fall of 2021 her dream became a reality when fashion brand the øther launched its first collection. The øther quickly made waves for its graceful blending of South Asian and Western influences and its use of both inventive as well as traditional South Asian techniques and handiwork. The line was profiled in The New York Times and Vogue, and — given that the clothes are all made to order — Nyla is currently preparing a third production cycle since the launch to meet demand.In this interview with Pier Carlo Talenti, Nyla describes how her own experience coming of age in two cultures informed the style and ethos of her line, making it truly distinctive, a candid reflection of its creator’s values.  https://theother-collection.com/Hosted on Ausha. See ausha.co/privacy-policy for more information.