EPISODE · Sep 23, 2025 · 5 MIN
FASTCO WORKS: ¿Qué hace de "Huellas Boricuas" mucho más que una campaña de Johnnie Walker?
from Bits · host Fast Company México
Con "Huellas Boricuas" Johnny Walker mostró que cuando una marca escucha y co-crea con la comunidad, la cultura puede transformarse en motor de negocio en toda América Latina. Episodio presentado por Fastco Works, la unidad de contenido comercial de Fast Company.
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FASTCO WORKS: ¿Qué hace de "Huellas Boricuas" mucho más que una campaña de Johnnie Walker?
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