EPISODE · Aug 12, 2023 · 7 MIN
FB Conversion Pixel Going Away
from Marketing School - Digital Marketing and Online Marketing Tips · host Eric Siu and Neil Patel
In episode #2533, we’re discussing the departure of the Facebook conversion pixel. Tune in as we share some tips for what we can do about this, explain the importance of having (and harnessing) your own first-party data, and assure you that this isn’t the end of the world. We even explain what a CDP is and why you want to build one, so don’t miss out! TIME-STAMPED SHOW NOTES: [00:00] Today’s topic: FB Conversion Pixel Going Away. [01:08] What you need to do about this change. [02:13] The increasing importance of having your own first-party data [02:28] Why this isn’t the end of the world. [02:56] How to harness your own first-party data and why that’s imperative. [04:46] What a CDP is and why you want to build it. [05:44] That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode: Facebook Google Don’t forget to help us grow by subscribing and liking on YouTube! Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.
What this episode covers
In episode #2533, we’re discussing the departure of the Facebook conversion pixel. Tune in as we share some tips for what we can do about this, explain the importance of having (and harnessing) your own first-party data, and assure you that this isn’t the end of the world. We even explain what a CDP is and why you want to build one, so don’t miss out! TIME-STAMPED SHOW NOTES: [00:00] Today’s topic: FB Conversion Pixel Going Away. [01:08] What you need to do about this change. [02:13] The increasing importance of having your own first-party data [02:28] Why this isn’t the end of the world. [02:56] How to harness your own first-party data and why that’s imperative. [04:46] What a CDP is and why you want to build it. [05:44] That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode: Facebook Google Don’t forget to help us grow by subscribing and liking on YouTube! Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.
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FB Conversion Pixel Going Away
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