FCM170: How To Choose Tech That Enhances Your Client Experience with Dr. Paul Bedford

It seems like everyone, everywhere is talking about technology. Hybrid business models. The Metaverse. And how... if you don't integrate these new tools, you're going to be left in the dust!   If you are feeling totally overwhelmed by all of the options that are available to you as a business owner, if you're scratching your head thinking, "wow I've invested a lot of time and money into technology, but I don't really see the return on the investment", this episode is for you.    Our guest in this episode discusses technology in the fitness industry, what's working, what's not working, where the gaps are, AND... how one simple thing can help you make better decisions for your business, in regards to integrating technology, and beyond.