Feedback frenzy episode artwork

EPISODE · Mar 21, 2019 · 28 MIN

Feedback frenzy

from The Bottom Line · host BBC Radio 4

It's hard to buy anything these days without being asked to rate or review it. Evan Davis and guests look at how have businesses such as Tripadvisor, Feefo and Checkatrade have altered the relationship between companies and consumers? Do you trust the wisdom of crowds more than an expert's view? Guests Matt West, Chief Executive of Feefo Rob Paterson, Chief Executive of Best Western Hotels GB Caroline Wiertz, Professor of Marketing and Associate Dean for Entrepreneurship at the Cass Business School in LOndon

Episode metadata supplied by the publisher feed · Published Mar 21, 2019

It's hard to buy anything these days without being asked to rate or review it. Evan Davis and guests look at how have businesses such as Tripadvisor, Feefo and Checkatrade have altered the relationship between companies and consumers? Do you trust the wisdom of crowds more than an expert's view? Guests Matt West, Chief Executive of Feefo Rob Paterson, Chief Executive of Best Western Hotels GB Caroline Wiertz, Professor of Marketing and Associate Dean for Entrepreneurship at the Cass Business School in LOndon

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Feedback frenzy

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This episode was published on March 21, 2019.

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It's hard to buy anything these days without being asked to rate or review it. Evan Davis and guests look at how have businesses such as Tripadvisor, Feefo and Checkatrade have altered the relationship between companies and consumers? Do you trust...

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