Feeding A DSP With Shopper Data episode artwork

EPISODE · Feb 27, 2026 · 43 MIN

Feeding A DSP With Shopper Data

from The Big Story

The strategic value of commerce data continues to rise, as Infillion snaps up Catalina. Then, a court filing reveals where agencies spend clients' money.

Episode metadata supplied by the publisher feed · Published Feb 27, 2026

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Feeding A DSP With Shopper Data

0:00 43:10

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How long is this episode of The Big Story?

This episode is 43 minutes long.

When was this The Big Story episode published?

This episode was published on February 27, 2026.

What is this episode about?

The strategic value of commerce data continues to rise, as Infillion snaps up Catalina. Then, a court filing reveals where agencies spend clients' money.

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