Feeding the Fire with Paid Advertising

Paid ads are like fire : powerful when controlled, destructive when mismanaged. In this episode, we explore how to balance paid advertising in your marketing mix. Learn the good, the bad, and the downright ugly—and how to capture residual value by building your own audience alongside campaigns.The Journey is your builder’s reference library. Crack open the full archive here → https://6catalysts.substack.com/archive | Companion Post : https://6catalysts.substack.com/p/feeding-the-fire-with-paid-advertising Get full access to The Journey by Six Catalysts at 6catalysts.substack.com/subscribe