Feel More Like You in Your Business: Confidence, Style & Self-Trust with Clare Silk

in this fifty-fifth episode of My Kind of Business, Alex is joined by Clare Silk, a confidence coach and personal stylist, for a thoughtful and honest conversation about self-belief, identity and what it really means to show up in your business. Clare’s path into business has been shaped by a unique blend of interests. From a young age, she was drawn to both science and fashion, two areas that may seem worlds apart but now sit at the heart of the work she does today. Her journey began in fashion merchandising before naturally evolving into personal styling during the pandemic. What started as helping women feel more confident in what they wear soon opened the door to something deeper. Clare recognised that confidence is not just about appearance, but about how you feel, what you believe about yourself and how you express that in the world. This realisation led her into life coaching, where she began to support women on a deeper level, helping them build self-trust, strengthen their mindset and step into who they truly are. In this episode, Alex and Clare explore the connection between inner confidence and outer expression. They talk about the realities of building a coaching business, the moments of self-doubt that come with stepping into visibility and the importance of doing the inner work alongside the practical. Clare shares her experience of pushing herself outside of her comfort zone through public speaking and how these moments have helped her grow both personally and professionally. The conversation also explores how clothing can be used as a tool for confidence and self-expression, rather than something to hide behind. Clare introduces her approach to combining mindset and style, supporting women to feel aligned in who they are, how they feel and how they present themselves. This episode offers a grounded and supportive perspective on building self-belief and creating a business that feels like a true reflection of you. If you’ve ever questioned yourself, held back from being seen or felt like you’re not quite showing up as the version of you that you know is there, this conversation will resonate. In this episode, Alex and Clare explore: Clare’s early interests in science and fashion and how they influence her work today Her transition from fashion merchandising to personal styling and coaching Building self-belief and confidence as the foundation of business growth The challenges of visibility and stepping into public speaking Developing self-trust and overcoming self-doubt in business Using clothing as a tool for confidence and personal expression The connection between identity, mindset and how you show up The importance of community, accountability and support networks Celebrating client milestones and transformation Mindset work and internal programming when growing a business Timestamps [00:00] Introduction and overview of Clare’s journey [02:07] Childhood interests in science and fashion [04:12] Transition into personal styling during the pandemic [06:21] Moving into life coaching and training experience [09:14] Challenges in building a coaching business [11:36] Public speaking and personal growth [12:41] Celebrating client milestones [16:12] The link between clothing and confidence [17:29] The Silk Method and combining mindset with style [19:52] Emotional connection to client work and past experiences [25:32] Personal loss and reevaluating life and business [26:51] Continuous learning and coaching evolution [33:56] The importance of accountability and community [37:36] Advice for new entrepreneurs [39:14] Clare’s closing mantra Key Highlights The connection between self-belief and business growth Combining mindset work with personal style for deeper confidence Learning to trust yourself and show up fully in your business Using visibility and public speaking as tools for growth The role of identity in shaping how you present yourself Building a business that feels aligned and authentic The importance of community and support as an entrepreneur Connect with Clare https://www.instagram.com/silkstyleandconfidence/ https://claresilk.com Connect with Alex https://www.alexmccarthycoaching.com/ https://www.linkedin.com/in/alexmccarthycoaching/ https://www.instagram.com/alexmccarthycoaching/