Fernan Origel: La verdad sobre crear una marca de skate en Latinoamérica (2026)

from MAP RADIO / RADIO PACHUKO · host MAP RADIO

En este primer clip conversamos con el fundador de YOYO Bearings sobre lo que realmente implica crear una marca independiente de skate en Latinoamérica.¿Cómo pasar de ser rider patrocinado a construir tu propio proyecto?¿Se puede vivir de una marca de skate en países donde el mercado está dominado por marcas extranjeras?¿De verdad los likes y los amigos sostienen una empresa?Hablamos de inversión inicial, errores, aprendizaje sobre la marcha, la importancia de reinvertir, y cómo utilizar las herramientas digitales para fortalecer alianzas dentro de la escena latinoamericana.Este no es un discurso motivacional.Es experiencia real después de más de una década construyendo marca.Si estás pensando en crear tu propio proyecto dentro del skateboarding, este video te va a interesar.

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This episode was published on February 21, 2026.

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