Ferrero – Il brand che ha trasformato l’affetto in strategia globale

Nel quindicesimo episodio di Oltre il Brand! approfondiamo il caso Ferrero, una delle eccellenze italiane che ha saputo costruire un legame autentico con il pubblico, andando ben oltre il prodotto.Nutella, Kinder, Rocher: ogni linea comunica un universo di valori ben precisi, coerente con una visione di marca basata su fiducia, qualità ed emozione.Un episodio speciale prodotto da Innovative Web Agency, pensato per imprenditori e professionisti che vogliono trasformare il proprio brand in qualcosa che le persone ricordano, scelgono… e amano. Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published Apr 7, 2025

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Ferrero – Il brand che ha trasformato l’affetto in strategia globale

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