EPISODE · Apr 30, 2014 · 3 MIN
FIFA World Cup Stimulates Brazil’s Retailing Industry
from Euromonitor Podcasts · host Euromonitor International
Retail sales in Brazil are expected to increase as a result of the World Cup. An influx of tourists as well as increasing domestic spend are strong drivers of growth. Electronics and appliance retailers will fare particularly well as Brazilians purchase TVs to watch the event. Sales at sporting goods stores will increase as consumers buy clothing emblazoned with their team’s logo. The retailing market in Brazil already grew by three percent in 2013 and is expected to reach five percent growth in 2014 due to the impact of the World Cup.Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.
Embed this episode
What this episode covers
Retail sales in Brazil are expected to increase as a result of the World Cup. An influx of tourists as well as increasing domestic spend are strong drivers of growth. Electronics and appliance retailers will fare particularly well as Brazilians purchase TVs to watch the event. Sales at sporting goods stores will increase as consumers buy clothing emblazoned with their team’s logo. The retailing market in Brazil already grew by three percent in 2013 and is expected to reach five percent growth...
NOW PLAYING
FIFA World Cup Stimulates Brazil’s Retailing Industry
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.