Fighting for Freight Brokers with TIA's CEO Anne Reinke

In this episode of Everything is Logistics, host Blythe Brumley interviews Ann Rinkie, the President and CEO of the Transportation Intermediaries Association (TIA). They discuss their shared love for football and Reinke's career background, including her 16 years with CSX in government affairs before moving into the brokerage world. The episode focuses on the role of TIA and the importance of logistics in transportation.LINKSConnect with Anne Reinke on LinkedinRegister for TIA's 2023 Capital Ideas Conference happening April 19-22 in Orlando.WHAT YOU'LL LEARN: The listener will learn about Ann Reinke's background in rail and government affairs, as well as her transition to the freight brokerage world. The episode discusses various topics related to the freight industry, including trucking industry concerns, TIA's government affairs division, solutions to avoid scams, benefits of joining TIA, and challenges faced by freight brokerages. The podcast also touches on the importance of in-person networking, LinkedIn, building a strong website, and the potential growth and significance of the freight brokerage industry. TIMESTAMPS: [00:01:12] Career transition from rail to brokerage. [00:05:01] Trucking industry freight rates. [00:07:04] Proprietary data and privacy. [00:10:39] TIA's impact on policy. [00:13:25] Educating Varying Company Sizes. [00:17:44] Solutions to avoid scams. [00:21:30] TIA Conference in Orlando. [00:24:03] Sustainability at conferences. [00:27:03] In-person conferences vs. virtual learning. [00:30:33] Standing out on LinkedIn. [00:33:27] LinkedIn Lunatics. [00:39:57] Freight Tech and relationship building. [00:40:24] Technology and Human Interaction. [00:44:48] The Role of Brokers [00:49:51] Dangers of using AI in freight. [00:50:45] The Dark Side of AI.-----------------------------------------THANK YOU TO OUR SPONSORS!SPI Logistics has been a Day 1 supporter of this podcast which is why we're proud to promote them in every episode. During that time, we've gotten to know the team and their agents to confidently say they are the best home for freight agents in North America for 40 years and counting. Listen to past episodes to hear why.CargoRex is the search engine for the logistics industry—connecting LSPs with the right tools, services, events, and creators to explore, discover, and evolve.Digital Dispatch maximizes and manages your #1 sales tool with a website that establishes trust and builds rock-solid relationships with your leads and customers.