Fighting the Last Polling War

On this week’s episode of Poll Hub, the team shares the findings of a new NBC News/Marist Poll study which debunks the commonly held claim that weighting 2016 battleground state polls by education would have improved their accuracy. The Poll Hub team explains how an analysis of the 2019 gubernatorial race in Kentucky offers clues into what went wrong and what can be done about it during the 2020 general election cycle. Spoiler alert: It comes down to geography and sample. Then, we speak with The Marist Poll’s very own survey center director, Daniela Charter. The topic: how The Marist Poll has transformed its polling operations to a remote system virtually overnight. (Okay, maybe it took slightly longer than that.) Charter explains how The Marist Poll has continued polling in the midst of conforming to COVID-19 social distancing regulations. And, don’t forget to check out our series of free, short online courses. It’s called The Marist Poll Academy. About Poll Hub Poll Hub goes behind the science to explain how polling works, what polls really show, and what the numbers really mean. Poll Hub is produced by the Marist College Institute for Public Opinion, home of America’s leading independent college public opinion poll, The Marist Poll. Lee Miringoff (Director of The Marist College Institute for Public Opinion), Barbara Carvalho (Director of the Marist Poll), and Jay DeDapper (Director of Innovation at the Marist Poll) dig deep to give you a look at the inner workings of polls and what they tell us about our world, our country, and ourselves.