FINANCE: The better and easier way to invest for the everyday Joe w/ Selma Finance cofounder Patrik Schär

Patrik Schär is the cofounder of Selma Finance, a digital platform that helps you invest money the right way, with a never-before-seen minimum investment amount of CHF 2’000. The platform offers online solutions and services starting at only CHF 1.20 / month and opens up the investment world to people who cannot afford a pricey face-to-face consultation with a private bank.   GIVE US A REVIEW ON APPLE PODCAST   We covered the following topics: CUSTOMERS: How you can interact with your customers and make them your best marketers How you can acquire customers more cheaply than your competitors How to handle negative reactions on the web TRANSPARENCY: How you can use transparency to improve your product and differentiate from your competitors REMOTE TEAMS: The tactics you can use to build a startup with a remote team What challenges and benefits there are to working remotely INVESTORS: What to look for in potential investors How to find the right investor STARTUP CHALLENGES: The biggest challenges and learnings for a FinTech startup in Switzerland   Here goes our weekly book recommendation: OKR (Objectives and Key Results) is a goal system used by Google and Selma Finance. It is a simple tool to create alignment and engagement around measurable goals, and a good way to start off with your idea. Check out some books on this topic here.   If you want to help us become better, give us a quick feedback: click here