EPISODE · Sep 27, 2023 · 36 MIN
Financial Planning with Metazoa Brewery VP Lauren Frederick
from Craft Brewery Financial Training Podcast · host Craft Brewery Financial Training Podcast
Today on the podcast we hear from Metazoa Brewing Vice President Lauren Frederick. Lauren's background is in sales and marketing, but she shares her tips and tactics to learn the financial aspects of running a brewery. Many brewery operators are non-financial managers. In today's episode you'll hear Lauren's journey from sales rep to vice president and the financial knowledge she learned along the way. Key TopicsMetazoa's brewery financial planning processSoftware stack, key metrics, and compensation structures Favorite industry publications, resources, and podcasts ResourcesConnect with Lauren Frederick - [email protected] the beer industry finance groupThis episode is brought to you by Secret Hopper. One of the hardest things in the beer business is seeing your business through your customer’s eyes. Secret Hopper helps breweries uncover what guests actually experience from first impressions and service to cleanliness, atmosphere, and whether guests are likely to come back. Their mystery shopping and customer feedback tools give you practical insights and action steps to improve the guest experience and drive repeat visits. To lReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
What this episode covers
Today on the podcast we hear from Metazoa Brewing Vice President Lauren Frederick. Lauren's background is in sales and marketing, but she shares her tips and tactics to learn the financial aspects of running a brewery. Many brewery operators are non-financial managers. In today's episode you'll hear Lauren's journey from sales rep to vice president and the financial knowledge she learned along the way. Key Topics Metazoa's brewery financial planning processSoftware stack, key metr...
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Financial Planning with Metazoa Brewery VP Lauren Frederick
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