Finding a niche: from side hustle to seven figure busines...

What this episode covers

George Kazma is the cofounder of WAVES – the online retail destination for all the latest drops on hype sneakers and streetwear. George started the business as a side hustle from the family's spare room with just 5K of stock and in a few short years, WAVES has become the go-to destination for Aussie lovers of sneakers and streetwear. WAVES is a valuable lesson in how far you can go in business by sticking to your niche. George joins us to share the journey from spare room to warehouse and explains how influencers helped their brand go ballistic. Learn more about your ad choices. Visit megaphone.fm/adchoices

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Frequently Asked Questions

How long is this episode of Flying Solo?

This episode is 20 minutes long.

When was this Flying Solo episode published?

This episode was published on March 10, 2022.

What is this episode about?

George Kazma is the cofounder of WAVES – the online retail destination for all the latest drops on hype sneakers and streetwear. George started the business as a side hustle from the family's spare room with just 5K of stock and in a few short...

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