Finding the best sources

Business journalists and reporters who cover money often find themselves needing sources on short notice. In the episode, co-hosts Micki Maynard and Mark Remillard recommend where to start looking for sources and how to find people who are knowledgeable on the subject as well as accessible. In order to have a truly good story, journalists will need a range of sources from professors and analysts to company officials. It's especially important for business journalists to not only find diverse sources but be wary about returning to the same source over and over again to keep their reporting fresh.