EPISODE · Feb 12, 2026 · 1H
FinOps - What It Is & Why It Matters
from vBrownBag · host vBrownBag
Join us as Peter explores the core principles and practices of FinOps that help organizations optimize cloud spend without slowing innovation. Peter walks through what FinOps really is, why it matters beyond just cost cutting, and how engineers can collaborate effectively with finance teams to design cost-aware architectures. You'll learn about the three phases of FinOps (Inform, Optimize, Operate), how to get leadership buy-in for cloud initiatives, and practical strategies for managing cloud costs from the architecture phase through operations. This episode covers real-world scenarios from hybrid cloud cost tracking to building cost models before migrations, and explains how FinOps fits into your existing team structure regardless of organization size. Timestamps 0:00 Welcome & Introduction 6:10 Peter's Background & Journey to FinOps 10:45 What is FinOps? 16:32 The Three Phases: Inform, Optimize, Operate 22:18 Getting Leadership Buy-In 28:45 Cost-Aware Architecture Design 34:20 Hybrid Cloud & On-Prem Cost Tracking 40:15 FinOps Team Structure & Roles 46:30 Tools & Platforms Discussion 52:14 Accounting & Finance Collaboration 54:13 Starting FinOps Before Cloud Migration 57:17 FinOps for Small Teams & DBAs 1:00:13 Wrap-up & Resources How to find Peter: https://www.linkedin.com/in/petercrenshaw/ Links from the show: https://finops.org https://finopsweekly.com https://thefrugalarchitect.com
What this episode covers
Join us as Peter explores the core principles and practices of FinOps that help organizations optimize cloud spend without slowing innovation. Peter walks through what FinOps really is, why it matters beyond just cost cutting, and how engineers can collaborate effectively with finance teams to design cost-aware architectures. You'll learn about the three phases of FinOps (Inform, Optimize, Operate), how to get leadership buy-in for cloud initiatives, and practical strategies for managing cloud costs from the architecture phase through operations. This episode covers real-world scenarios from hybrid cloud cost tracking to building cost models before migrations, and explains how FinOps fits into your existing team structure regardless of organization size. Timestamps 0:00 Welcome & Introduction 6:10 Peter's Background & Journey to FinOps 10:45 What is FinOps? 16:32 The Three Phases: Inform, Optimize, Operate 22:18 Getting Leadership Buy-In 28:45 Cost-Aware Architecture Design 34:20 Hybrid Cloud & On-Prem Cost Tracking 40:15 FinOps Team Structure & Roles 46:30 Tools & Platforms Discussion 52:14 Accounting & Finance Collaboration 54:13 Starting FinOps Before Cloud Migration 57:17 FinOps for Small Teams & DBAs 1:00:13 Wrap-up & Resources How to find Peter: https://www.linkedin.com/in/petercrenshaw/ Links from the show: https://finops.org https://finopsweekly.com https://thefrugalarchitect.com
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FinOps - What It Is & Why It Matters
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