EPISODE · Mar 25, 2022 · 22 MIN
FIR B2B #154: SMS Texting for B2B With Barbara Casey
from For Immediate Release Podcast
Barbara Casey, CEO of Mobile High 5, tells how a text campaign, combined with a loyalty program, can yield three- to five-fold traffic spikes and open rates of better than 60%. B2B marketers should use SMS texting a lot more than they are, she believes.
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FIR B2B #154: SMS Texting for B2B With Barbara Casey
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How long is this episode of For Immediate Release Podcast?
This episode is 22 minutes long.
When was this For Immediate Release Podcast episode published?
This episode was published on March 25, 2022.
What is this episode about?
Barbara Casey, CEO of Mobile High 5, tells how a text campaign, combined with a loyalty program, can yield three- to five-fold traffic spikes and open rates of better than 60%. B2B marketers should use SMS texting a lot more than they are, she...
Can I download this For Immediate Release Podcast episode?
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