Fireside Chat: Herding Cats…a True Story About Building a Marketing Program in the Mid-Market Space episode artwork

EPISODE · Jan 17, 2023 · 14 MIN

Fireside Chat: Herding Cats…a True Story About Building a Marketing Program in the Mid-Market Space

from FreightWaves LIVE: An Events Podcast · host FreightWaves

A one person marketing team is a huge job in a growing company. Let alone build a marketing campaign that lands a 3PL in the top 10. Kacey Schaffer, director of marketing at Sunset Transportation, shares how to grow a one woman operation into a team that maintains the highest level of quality. Kacey Schaeffer, Director of Marketing at Sunset Transportation, is joined by Mary O'Connell, Freight Broker/3PL Expert at FreightWaves, in this fireside chat. Follow FreightWaves Podcasts Join the Sales & Marketing Summit 2023 Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode metadata supplied by the publisher feed · Published Jan 17, 2023

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Fireside Chat: Herding Cats…a True Story About Building a Marketing Program in the Mid-Market Space

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